Igniting Breakthrough Sales is an evidence-based, experiential workshop designed to build the Emotional Intelligence competencies proven to fully engage prospects and accelerate sales. The traditional educational path for sales professionals, both formal and informal, focuses on the technical skills of how to close the deal. While these skills are valuable, research indicates it is thesoft skills that differentiate exceptional sales from mediocre performance. Recent studies prove how we connect with and engage our prospects and customers has a predominant effect on our performance and sales success. It turns out how prospects and customers feel about the purchase may influence their decision making process more than what they may think about the purchase. This workshop also introduces the concepts of Behavioral Economics and how to apply them to improve the sales professional’s positioning, value proposition, and effective communication with targeted sales prospects.
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Additional information is available at: Igniting Breakthrough Sales
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